In addition to being a skilled off-road rider, Troy is one of the most trusted F&I advisors in the country, bringing proven results to the Powersports and Automotive Industries for over 30 years. Employed by some of the top leaders in the Powersports Industry, including Chaparral Motorsports, Troy quickly became known for his expertise as a Finance Manager/Director. With his proven knowledge and objective perspective, Troy quickly developed processes to overcome barriers and to expand finance departments to maximize growth opportunities for dealerships. After obtaining multiple benchmarks in the industry, Troy was recruited by a powersports company in 1999 to consult with principals, sales and finance departments on the essentials of maximizing growth opportunities in the F&I department. Troy was able to grow the brand on a national level while assisting dealers on the full utilization and benefit of these departments. He has been asked to speak at multiple industry events such as AIM Expo, Dealer Expo, and contributed to multiple articles for Powersports Business.
Troy studied business at Northern Colorado University, is an avid lifelong motorcycle rider, and past competitive racer and Enduro circuit participant. He has completed five Colorado 500 events and multiple charity event rides. In particular, Troy has enjoyed the opportunity to ride with such notable personalities as Hall of Famer Malcom Smith on many occasions.